2017 marks the 10th anniversary of The National Society of High School Scholars Career Survey and is distinctive because Generation Z, or Gen Z, born starting in the mid-1990s, is now squarely situated in high school and early college.
2017 in fact is a turning point year in the NSHSS annual Career Survey. Gen Z, which is larger than its millennial predecessors by a million people, has reached a landmark point in its educational maturity and is now thinking about college, career, lifestyle, civic aspirations, and financial plans.
The survey was conducted in the Spring of 2017 with responses from 9,214 participants including every ethnicity from across all 50 states and US territories. High school students (Gen Z) represent 76% of the participants – 41% of whom are current seniors – and 45% of respondents are 18 years or older.
The report reveals key findings of the preferences and attitudes of high-achieving high school students, college students, and college graduates specific to education, career and employment aspirations, and civic involvement. It also describes some underlying differences between Gen Z and its millennial predecessors.
Organizations, institutions and employers have relied on this report to develop informed strategies for engaging, managing, and retaining a diverse and talented young workforce that's not too far away from joining the workforce in large numbers.
For 2017, Google is the No. 1 dream employer for high-achieving teenagers. St. Jude Children’s Research Hospital grabbed the No. 2 spot on the list, followed by local hospitals, the Walt Disney Company, the FBI, Apple Inc. and the CIA. When asked which fields they expect to work in, survey respondents placed healthcare first, but listed several other areas, including sciences and business, ahead of technology.